Reebok

History

The history of the second largest US-American sports shoes producer began in England in 1894. The runner Joseph Forster invented a spiked running shoe and founded a company called JW Forster & Sons. In 1958, two of his grand-children renamed the company Reebok. In 1979, the American major shareholder Paul Fireman acquired the trademark rights for Northern America and created Reebok USA. In 1985, Reebok USA took over the British Reebok company. In the following years, Reebok became a global brand.

Name and logo

The name reebok comes from the African word “rhebok” and means an African antelope. Antelopes are fast and vigilant animals. They can run long distances. These characteristics perfectly represent this fitness brand with its origins in the field of running.

The company logo consists of the lettering Reebok and a delta sign split in three parts. These three parts represent the physical, mental and social changes that fitness can have on your lifestyle.

The Union Jack which Reebok uses for its brand Reebok Classics represents the origins of Reebok.

Philosophy

Reebok can be divided into three major sectors: running, training and classics. Running is the origin of Reebok and, at the same time, the oldest kind of fitness training, too. Reebok training is the most extensive sector. Under this name, reebok produces sportswear for various fields of fitness, e.g. aerobic and yoga but also sportswear for martial artists and weightlifters. Reebok Classics is the name of the casual and lifestyle part of the sports brand. Reebok Classics offers sneaker, accessories and casual fashion for every day.

Reebok is a brand for game changers – fitness junkies driven by self-optimization. They are aiming at being the best – mentally, physically and socially.

However, the brand is also a must-have for all the sneaker enthusiasts: Reebok Classics footwear is classic and chic. At least one pair of these shoes should be part of every sneaker collection.

Shopping at an affordable price

At SportSpar, you’ll get this varied fitness and lifestyle brand at an absolutely bargain price. It doesn’t matter if you’re looking for some sneakers or a special sportswear for your fitness workout: here, you’ll find everything you need in highest quality. We only sell original products of former collections. That’s why we can offer such very low prices. So, come on now! Shop Reebok at an affordable price! But be quick! For SportSpar still holds true: Only while stocks last!